Mineral face makeup is the latest trend in the cosmetics business. This organic makeup is promoted to be a better and healthier alternative to traditional makeup. Certain ingredients which are considered irritants, such as talc, fragrances, dyes, oils, and preservatives, are omitted from the manufacturing process of mineral makeup cosmetics.
Mineral makeup cosmetics are a hot item popular with today's health-conscious woman. Cosmetic companies are in heated competition to offer this popular product to their customers. Many of these companies are investing in the development of their own line of mineral cosmetics using various minerals to produce different colors and effects.
The cosmetic industry is marketing this innovative new makeup as a healthier alternative to previously developed makeup products. The emphasis is being placed on the advantages of mineral makeup, which uses anti-inflammatory, purified, and natural ingredients and pigments. They also emphasize that cosmetics with minerals such as zinc oxide will provide the consumer with a natural sunscreen to protect one's complexion from UV rays and prevent bacterial growth on the face.
One of the major ingredients used in the development of mineral makeup cosmetics is mica. Mica is milled into a fine white powder in which numerous colored pigments are added. The variety of colors added to mica makes it a perfect base for mineral face makeup matching any skin tone and texture. The finer it is ground, the silkier the feel.
Iron oxide is another mineral material which is often considered as rust. If added to the cosmetics, it gives a yellow or bronze tone. Shininess of the makeup may be improved by the addition of bismuth oxychloride. The bismuth oxychloride can also add a luminescence to the products, with an additional satin glow effect to the skin. At times the makeup need to be whitened for various skin tones, and this is usually achieved by adding titanium dioxide.
These are just a few of the minerals being used in the emerging industry of mineral makeup cosmetics. As more cosmetic companies vie for the mineral cosmetics market, the more minerals will be milled and developed. Today, companies offer mineral makeup products that help moisturize dry skin to look and feel healthier, prevent acne and clogged pores, smoother coverage and a silkier feel than older cosmetics and a product to give the light feel of natural skin.
By: Matt Cromlento